What is the Campaign about?

Welsh language information

The Family Arts Campaign is a national Sector Support Organisation funded by Arts Council England and the Esmée Fairbairn Foundation to raise family engagement with arts and culture.

Since our beginnings in 2012, we have focused on three main areas of work:

  • Increasing the amount and range of artistic work available to families
  • Increasing the quality of experience for families
  • Improving marketing to reach more families

We are here to support National Portfolio Organisations, museums, libraries, community groups, individuals, and anyone else looking to better connect families with arts and culture.

You can take part by signing up to the free Family Arts Standards and Age-Friendly Standards quality-marks, by attending training and events, or accessing our online resources library. You can also promote all of your family and age-friendly events for free as part of our Fantastic for Families  campaign.

Who is running the Campaign?

We are a cross-sector and cross-artform initiative steered by a consortium of ten organisations and trade bodies. Our lead partner organisation is The Albany.

Association of British OrchestrasIndependent Theatre CouncilSociety of London TheatreUK THEATRE_CORE_rgb_100
Kids in Museums 


The campaign is overseen by a Project Board:

Helen Featherstone Deputy Director, Yorkshire Sculpture Park
Cassie ChaddertonHead of UK Theatre & Membership Development, UK Theatre
Charlotte JonesChief Executive, Independent Theatre Council
Cath HumeExecutive Director, Arts Marketing Association
Robert O’DowdChief Executive, Rose Theatre Kingston
Gavin BarlowChief Executive/Artistic Director, The Albany
Matthew SwannChief Executive, City of London Sinfonia
Mark PembertonDirector, Association of British Orchestras
Katy SpicerChief Executive & Artistic Director, efdss
Anne TorreggianiExecutive Director, The Audience Agency
Karla Barnacle-BestCEO, Discover Children’s Story Centre
Paula Graham-GazzardNational Coordinator, Contemporary Visual Arts Network
Alison Bowyer and Laura BedfordExecutive Director and Head of Programmes, Kids in Museums

Central co-ordination is led by a small team:

Anna DeverHead of Campaign
Clair DonnellyProject Manager
Rukhsana JahangirFamily Arts Network Coordinator

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Family Arts Standards

The Family Arts Campaign and the Family & Childcare Trust have developed a set of Family Arts Standards, addressing a need for clear guidance on how best to welcome families to arts organisations. Many organisations have already signed up; you can find a list of them here.

‘The Family Arts Standards are a fantastic guide to help make sure arts and culture organisations are reaching their potential when it comes to what they offer for family members. The advantage of signing up can be felt by both organisations and families, allowing the venue or company the chance to communicate information on what they offer, and giving families the opportunity to plan their visit in advance. The comprehensive list of organisations that have already signed up is a clear indicator of how well the Family Arts Standards are considered within the sector.’  Laura Dyer, Executive Director, Arts Council England

> View the Family Arts Standards
           > View the Standards in Welsh

> Download the Guidance for Organisations
          > Download the Guidance in Welsh or Guidance for Voluntary Organisations

> View Case Studies, Tips & Resources

> Read the Standards FAQ

> Read Testimonials on the Standards

Sign up now to demonstrate how important families are to your organisation!

Quick Links

News

See all news

Family Arts Campaign receives major new funding from Esmée Fairbairn Foundation for new Network Ambassador programme

£150,000 from Esmée Fairbairn Foundation will enable the Family Arts Campaign to create positive arts and culture experiences for families […]

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A family making music

The story behind our award-winning welcome: The Point – home of darts (Doncaster Community Arts)

In February 2019, Doncaster Community Arts (darts) won our Fantastic for Families Best Family Welcome Award. In the lead up […]

Read the full article

Older visitors travel across brightly lit tile floor

Fabrica gallery on their award-winning Age-Friendly Welcome

Winning the Best Age-Friendly Welcome Award at the Fantastic for Families Awards this year was the cherry on top of an amazing 10 years […]

Read the full article

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