What is the Campaign about?

Welsh language information

The Family Arts Campaign is a national Sector Support Organisation funded by Arts Council England and the Esmée Fairbairn Foundation to raise family engagement with arts and culture.

Since our beginnings in 2012, we have focused on three main areas of work:

  • Increasing the amount and range of artistic work available to families
  • Increasing the quality of experience for families
  • Improving marketing to reach more families

We are here to support National Portfolio Organisations, museums, libraries, community groups, individuals, and anyone else looking to better connect families with arts and culture.

You can take part by signing up to the free Family Arts Standards and Age-Friendly Standards quality-marks, by attending training and events, or accessing our online resources library. You can also promote all of your family and age-friendly events for free as part of our Fantastic for Families  campaign.

 

Who is running the Campaign?

We are a cross-sector and cross-artform initiative steered by a consortium of ten organisations and trade bodies. Our lead partner organisation is The Albany.

Logos of consortium partners: AMA, CVAN, ITS, One Dance UK, Society of London Theatre, UK Theatre, The Albany, Kids in Museums, ABO, The Audience Agency

 

The campaign is overseen by a Project Board:

Helen FeatherstoneDeputy Director, Yorkshire Sculpture Park
Hannah GagenAdvocacy Manager, Society of London Theatre / UK Theatre
Charlotte JonesChief Executive, Independent Theatre Council
Cath HumeExecutive Director, Arts Marketing Association
Robert O’DowdChief Executive, Rose Theatre Kingston
Gavin BarlowChief Executive/Artistic Director, The Albany
Matthew Swann (Interim Chair)Chief Executive, City of London Sinfonia
Mark PembertonDirector, Association of British Orchestras
Anne TorreggianiExecutive Director, The Audience Agency
Karla Barnacle-Best CEO, Discover Children’s Story Centre
Alison Bowyer and Laura BedfordExecutive Director and Head of Programmes, Kids in Museums
Rose CopseyCommunications Manager, Contemporary Visual Arts Network
Frederick HopkinsHead of Business Development and Membership, One Dance UK

 

Central co-ordination is led by a small team:

Anna DeverHead of Campaign
Clair DonnellyProject Manager
Rukhsana JahangirFamily Arts Network Coordinator
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Family Arts Standards

The Family Arts Campaign and the Family & Childcare Trust have developed a set of Family Arts Standards, addressing a need for clear guidance on how best to welcome families to arts organisations. Many organisations have already signed up; you can find a list of them here.

‘The Family Arts Standards are a fantastic guide to help make sure arts and culture organisations are reaching their potential when it comes to what they offer for family members. The advantage of signing up can be felt by both organisations and families, allowing the venue or company the chance to communicate information on what they offer, and giving families the opportunity to plan their visit in advance. The comprehensive list of organisations that have already signed up is a clear indicator of how well the Family Arts Standards are considered within the sector.’  Laura Dyer, Executive Director, Arts Council England

View the Family Arts Standards

 

Other documents

View the Standards in Welsh

> Download the Guidance for Organisations
          > Download the Guidance in Welsh or Guidance for Voluntary Organisations

> Download the Family Arts Standards toolkit and branding

> View Case Studies, Tips & Resources

> Read the Standards FAQ

> Read Testimonials on the Standards

Sign up now to demonstrate how important families are to your organisation!

Quick Links

News

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New research shows family audiences may be first to re-embrace culture… but the last to be considered

Families could be the saving grace the arts sector needs, “don’t ignore them” We are very pleased to be working […]

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Celebrating Age webinar: adapting through Covid-19

Thursday 12th November 2020: 10am – 12pm The Family Arts Campaign are delighted to deliver a free Celebrating Age webinar, […]

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10 Top Tips: Creating & Distributing Creative Packs for Families

Over lockdown we’ve seen a huge range of arts organisations across the UK using innovative ways to bring creativity into […]

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