What is the Campaign about?

Welsh language information

The Family Arts Campaign is a national Sector Support Organisation funded by Arts Council England and the Esmée Fairbairn Foundation to raise family engagement with arts and culture.

Since our beginnings in 2012, we have focused on three main areas of work:

  • Increasing the amount and range of artistic work available to families
  • Increasing the quality of experience for families
  • Improving marketing to reach more families

We are here to support National Portfolio Organisations, museums, libraries, community groups, individuals, and anyone else looking to better connect families with arts and culture.

You can take part by signing up to the free Family Arts Standards and Age-Friendly Standards quality-marks, by attending training and events, or accessing our online resources library. You can also promote all of your family and age-friendly events for free as part of our Fantastic for Families  campaign.


Who is running the Campaign?

We are a cross-sector and cross-artform initiative steered by a consortium of ten organisations and trade bodies. Our lead partner organisation is The Albany.

Logos of consortium partners: AMA, CVAN, ITS, One Dance UK, Society of London Theatre, UK Theatre, The Albany, Kids in Museums, ABO, The Audience Agency


The campaign is overseen by a Project Board:

Helen FeatherstoneDeputy Director, Yorkshire Sculpture Park
Sebastian CaterHead of UK Theatre and Workforce Development, UK Theatre
Charlotte JonesChief Executive, Independent Theatre Council
Cath HumeExecutive Director, Arts Marketing Association
Robert O’DowdChief Executive, Rose Theatre Kingston
Gavin BarlowChief Executive/Artistic Director, The Albany
Matthew Swann (Interim Chair)Chief Executive, City of London Sinfonia
Mark PembertonDirector, Association of British Orchestras
Anne TorreggianiExecutive Director, The Audience Agency
Karla Barnacle-Best CEO, Discover Children’s Story Centre
Alison Bowyer and Laura BedfordExecutive Director and Head of Programmes, Kids in Museums
Paula OrrellDirector, Contemporary Visual Arts Network
Frederick HopkinsHead of Business Development and Membership, One Dance UK
Sarah Mears and Liz McMillanProgramme Manager, Libraries Connected / Libraries and Culture Services Manager, Slough Borough Council 


Central co-ordination is led by a small team:

Anna DeverHead of Campaign
Rukhsana JahangirCampaign Manager
Sophie EvansDigital Marketing Manager
Anna O’ConnorDigital Marketing Support Officer

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Access & inclusion

Below you will find a selection of resources with information on accessibility, included assisted performances and inclusive practice. For further information and recommended reading, we have compiled a directory of resources on accessibility which are particularly relevant to age-friendly practice, please visit our Age-Friendly page.

Autism-Friendly Screenings Guide
A collaboration between BFI’s Film Audience Network (FAN), the UK Cinema Association (UKCA) and Dimensions. You can find the training video, written guide and more resources here.

Cultural Inclusion Manifesto
Pledge to meet the manifesto to ensure that your cultural offer is both inclusive and sustainable. Find out more.

Case Study: The Relaxed Concert
A Family Arts Campaign case study on The Relaxed Concert at Town Hall Symphony Hall Birmingham, with Orchestra of the Swan and Autism West Midlands.

How can your museum better welcome families with a wheelchair user?
Kids in Museums believes museums are for everyone. But families with a wheelchair user find that some museums are much better than others at making them feel welcome and included in everything there is to see and do.

Include Arts: Relaxed Performances Project
Summary, Evaluation and Case Studies from Include Arts’ 2013 Relaxed Performances Project

Access London Theatre: Guide to putting on assisted performances
Detailed guide on Audio description, Captioning, Sign Language Interpreted performances, and relaxed performances (aimed at families with children with an Autistic Spectrum Condition).

Talking Images Guide: Museums, galleries & heritage sites
Guidance on improving access for blind and partially sighted people.

A Guide to Theatre Access
A guide to making theatre performances more accessible.

Autism Matters: Making Galleries and Musuems ASD/SPD friendly
Research into how cultural institutions could improve accessibility to those with Autism Spectrum Disorder or Sensory Processing Disorder, including suggested implementations. Informed by discussion with patrons, parents and arts organisations.

Experiencing the arts through touch
A case study on presenting arts for vision-impaired people.

Taking accessibility online
A case study on making your website accessible to people with disabilities.

State of Access Report – Part 1, 2 and 3
How live music events can be made more open to deaf and disabled customers.

accessibleARTS resources
A collection of resources from Australia’s arts and disability organisation.

Article: How to… plan your first relaxed performance
Be prepared to make mistakes and consider reaching out to other organisations running relaxed events, says Kate Lovell.

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Quick Links


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