What is the Campaign about?

Welsh language information

The Family Arts Campaign is a national Sector Support Organisation funded by Arts Council England and the Esmée Fairbairn Foundation to raise family engagement with arts and culture.

Since our beginnings in 2012, we have focused on three main areas of work:

  • Increasing the amount and range of artistic work available to families
  • Increasing the quality of experience for families
  • Improving marketing to reach more families

We are here to support National Portfolio Organisations, museums, libraries, community groups, individuals, and anyone else looking to better connect families with arts and culture.

You can take part by signing up to the free Family Arts Standards and Age-Friendly Standards quality-marks, by attending training and events, or accessing our online resources library. You can also promote all of your family and age-friendly events for free as part of our Fantastic for Families  campaign.


Who is running the Campaign?

We are a cross-sector and cross-artform initiative steered by a consortium of ten organisations and trade bodies. Our lead partner organisation is The Albany.

Logos of consortium partners: AMA, CVAN, ITS, One Dance UK, Society of London Theatre, UK Theatre, The Albany, Kids in Museums, ABO, The Audience Agency


The campaign is overseen by a Project Board:

Helen FeatherstoneDeputy Director, Yorkshire Sculpture Park
Sebastian CaterHead of UK Theatre and Workforce Development, UK Theatre
Charlotte JonesChief Executive, Independent Theatre Council
Cath HumeExecutive Director, Arts Marketing Association
Robert O’DowdChief Executive, Rose Theatre Kingston
Gavin BarlowChief Executive/Artistic Director, The Albany
Matthew Swann (Interim Chair)Chief Executive, City of London Sinfonia
Mark PembertonDirector, Association of British Orchestras
Anne TorreggianiExecutive Director, The Audience Agency
Karla Barnacle-Best CEO, Discover Children’s Story Centre
Alison Bowyer and Laura BedfordExecutive Director and Head of Programmes, Kids in Museums
Paula OrrellDirector, Contemporary Visual Arts Network
Frederick HopkinsHead of Business Development and Membership, One Dance UK
Sarah Mears and Liz McMillanProgramme Manager, Libraries Connected / Libraries and Culture Services Manager, Slough Borough Council 


Central co-ordination team:

Anna DeverHead of Campaign
Rukhsana JahangirCampaign Manager
Sophie EvansDigital Marketing Manager
Anna O’ConnorDigital Marketing Support Officer

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UK’s best family-friendly events and venues revealed

National awards celebrate the best family-friendly arts and culture events

We’re excited to let you know that the winners of the Fantastic for Families Awards 2020 were announced today via social media.

The Fantastic for Families Awards celebrate those who have made an outstanding contribution to family friendly arts and culture over the previous year.

Seven winners were crowned across four categories, from a shortlist of 30 organisations. Winners were decided by a panel of judges formed of leading figures and experts in arts and culture, from a shortlist of 30 cultural organisations.

And the winners are…


Best Family Venue Award

  • National Maritime Museum, London

Audience Impact Award

• Dundee Contemporary Arts

Best Age-Friendly Cultural Organisation Award

  • Leeds Playhouse

Best Family Event Award

• StrongWomen Science from Circus250
• The Little Prince from Luca Silvestrini’s Protein
• Imagine Children’s Festival from the Southbank Centre
• Bauhaus Baby Ballroom, produced by Liat and Co in partnership with Whitechapel Gallery


Congratulations to the winners and a big thank you to all of the shortlisted organisations for putting on so many fantastic creative events for families over the past year!

To be in with a chance of winning a Fantastic for Families award, you need to be registered for the free Family Arts Standards quality-mark, and use fantasticforfamilies.com to promote your family events. Find out more about how to sign up to the Standards or register for Fantastic for Families event promotion.

Case studies

You can find out more about all of the winning organisations and projects, as well as the shortlist, in our case study library.

> Visit Case Study Library

> Add listings to Fantastic for Families


Interested in applying for the 2021 Fantastic for Families Awards? Click here to find out more.

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