What is the Campaign about?

Welsh language information

The Family Arts Campaign is a large scale, national collaborative programme led by the visual and performing arts sectors to increase levels of arts engagement by families. The Campaign focuses on three main areas of work:

  • Increasing the amount and range of high-quality content available
  • Increasing the quality of experience
  • Improving marketing


Who is the Campaign for?

This Campaign is primarily aimed at increasing and broadening audiences and participants for the visual and performing arts sectors generally, though our work is focused on those organisations who are members of our partner organisations, as well as ACE’s National Portfolio Organisations (NPOs).

Other organisations not part of one of the identified groups above, including museums, libraries, and educational establishements, are also welcome and encouraged to access all aspects of the Campaign.

Who is running the Campaign?

The Family Arts Campaign is an initiative of ten organisations & trade bodies:

Association of British Orchestras Independent Theatre Council Society of London Theatre UK THEATRE_CORE_rgb_100





Between 2012 – 2015 the consortium was awarded an initial grant of National Lottery funds by Arts Council England to develop a campaign focusing on the development of family arts engagement. The Campaign is currently funded by ACE until March 2017.


The Family Arts Campaign in Wales is being run for the Arts Council of Wales by Fieldwork in partnership with the UK Family Arts Campaign team, until April 2017. fieldworking.co.uk


The campaign is overseen by a Project Board:

Cassie Chadderton Head of UK Theatre & Membership Development, UK Theatre
Charlotte Jones Chief Executive, Independent Theatre Council
Cath Hume Executive Director, Arts Marketing Association
Robert O’Dowd Chief Executive, Rose Theatre Kingston
Julian Bird Chief Executive, Society of London Theatre
Matthew Swann Chief Executive, City of London Sinfonia
Mark Pemberton Director, Association of British Orchestras
Katy Spicer Chief Executive & Artistic Director, efdss
Anne Torreggiani Executive Director, The Audience Agency
Karla Barnacle-Best CEO, Discover Children’s Story Centre
Lisa Mead Artistic Director, Apples and Snakes
Gordon Dalton National Coordinator, Contemporary Visual Arts Network
Gavin Barlow Chief Executive/Artistic Director, The Albany

Central co-ordination is led by a small team:

Jenny Daly Head of Campaign
Clair Donnelly  Project Manager


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Training & Events

Training & Events


To access our free online Family Arts training click here.

For details of training events being offered by the Family Arts Campaign and our partners see below:


Celebrating Age Sharing Seminar

Date: 1st March 2018

10.30 to 16.30, Carriageworks Theatre Leeds (registration opens, and tea & coffee served from 10.30). Lunch and refreshments will be provided during the day.

Family Arts Campaign’s next ‘Celebrating Age’ Sharing Seminar on Thursday 1st March 2018 at the Carriageworks Theatre in Leeds.

The biennial Celebrating Age Sharing Seminars are an opportunity to share learning, insights and practical recommendations for age-friendly working, as well as meet cultural professionals working towards age inclusivity in a wide variety of contexts across the country.

The programme will include:

  • Update from recipients of the Celebrating Age fund, launched last year by Arts Council England and The Baring Foundation.
  • Keynote from Claire Cowell, the Age Friendly Cultural Coordinator for the Age-Friendly Manchester partnership.
  • Insights from those involved with the Every Third Minute festival at West Yorkshire Playhouse – a festival of theatre, dementia and hope.
  • Information on How to participate in the Creative Age Challenge with Equal Arts.

The day will be chaired by Imogen Blood, national evaluator for the Celebrating Age projects.

Fantastic for Families Awards Ceremony

Attendees are also invited to attend our annual ‘Fantastic for Families Awards’ ceremony and drinks reception which takes place in the same venue from 6.30-9pm. If you would like to attend the Awards, please reserve your place here.

If staying overnight in Leeds, attendees can claim 10% off bookings with Super Break by calling their reservations team on 01904 420440 and quote the code SA080.

> Book your free place


Family Arts Networks Fundraising & GDPR Seminar

Date: 1st March 2018

11am-4.30pm, Carriageworks Theatre, Leeds

The Family Arts Campaign is pleased to announce that we are partnering with the Arts Fundraising & Philanthropy Programme to host our first event for fundraising professionals within the Family Arts Networks, taking place on:

Thurs 1st March 2018 11.00- 16.30- Carriageworks Theatre, Leeds.

(Registration opens, and tea & coffee served from 10.30)

As part of our ambition to support the sustainability of the Networks, the Seminar aims to engage fundraisers from Network member organisations to explore some important topics relating to collaborative fundraising, including:

  • Finding out more about the Family Arts Campaign and opportunities to access central funding support
  • Building the local case for support
  • Implications of new fundraising regulations and GDPR affecting data-sharing and access to joint funding
  • Effective use of technology for data-capture and sharing
  • Developing a Network-wide approach to, and responsibility of fundraising

There will be ample opportunity for sharing and discussion with other fundraising professionals, as well as hearing from expert speakers from Arts Fundraising & Philanthropy and others (new speakers to be confirmed over the following weeks).

This event is free to members of Family Arts Networks and those interested in joining or starting a Network.

> Book your place

FFF award logos RGB

Fantastic for Families Awards Ceremony

Date: 1st March 2018

6-8.30pm, Carriageworks Theatre, Leeds

Join us for drinks and light refreshments as we celebrate the achievements of 2017s outstanding family arts events and organisations.

Guest speakers will present awards in 6 categories and share insight on what makes an organisation fantastic for families:

  • David Cutler – Director, Baring Foundation
  • Cassie Chadderton – Head of UK Theatre
  • Gaving Barlow – Chief Executive & Artistic Director, The Albany
  • Rebecca Blackman – Director of Engagement & Audiences, Arts Council England
  • Anne Torreggiani – Chief Executive, The Audience Agency

The ceremony will end with a short performance of ‘Memory and Beyond’ from West Yorkshire Playhouse Youth Theatre – a piece developed to reflect on living well with dementia through the eyes of the young.

The ceremony and performance element of the evening will take place between 6.30pm and 8pm in the Auditorium.

> Reserve your place


Family Arts Leadership Symposium

Date: 2nd March 2018

Established and emerging cultural leaders are invited to engage in some of the big issues affecting our work and shape the future landscape for family arts.

Friday 2nd March 2018 11.00- 16.30- Carriageworks Theatre, Leeds. Arrival and registration from 10.30am.

Highlights include keynotes from:

  • Hilary Carty – Director, Clore Leadership who will discuss the future of cultural leadership and building resilience in a changing cultural landscape.
  • Lizzie Crump – Co-Director, Cultural Learning Alliance who will discuss the implications of policy and practice in the cultural learning agenda on family engagement.
  • Dr Leila Jancovich- Programme Leader, MA Culture, Creativity & Entrepreneurship at the University of Leeds who will share her research on models of democratic organisational decision-making, involving the widest spectrum of the community.

As well as interactive sessions, we will also hear from cultural leaders in Leeds and the wider Yorkshire area who will be discussing leading family-friendly organisational cultures. Confirmed speakers in our ‘Directors in Conversation’ session include Mark Skipper, Chief Executive of Northern Ballet, John Roles, Head of Museums & Galleries at Leeds City Council, Helen Ball, Chief Executive of The Civic Barnsley, and Jacqui Cameron, Education Director for Opera North.

How to Book:

Places cost £50+VAT with lunch and refreshment provided. Please note that this event is open only to senior leaders or heads of department. To reserve a place, please contact jenny@thealbany.org.uk or call on 07469 932 384.

Reserve your place

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